Find out exactly what's holding your content back.
From idea to posted in 20 minutes a day.
A personalised, in-depth review of your entire Instagram presence — your profile, your posts, your strategy, and your stats — delivered over Loom so you can watch, rewatch, and implement on your own time. From £700.
scroll on if you're into it.
BOOK YOUR DEEP DIVE
The Deep Dive
You're not a beginner. You've been showing up. You've been consistent. You've followed the advice — post Reels, use hooks, be authentic, add a CTA. You've done the things.
But the follows aren't coming. The engagement's flat. You look at accounts half your size getting triple your reach and you can't figure out what they're doing differently.
You've tried tweaking your bio. You've tried posting at different times. You've tried trends. Nothing's moved the needle, and you're starting to wonder if the algorithm just has it in for you.
It's not the algorithm. It's something specific — and I can find it.
You're posting. It's just not working the way it should.
Not a generic template. Not a course with 47 modules. Not a "post more Reels" pep talk.
Someone sitting down with your actual account, your actual numbers, your actual content — and telling you exactly what's working, what isn't, and what to do about it. Specifically. Personally. With examples.
That's the Deep Dive. I review your entire Instagram presence and deliver a detailed, honest, practical breakdown you can act on immediately.
What if someone who's done this for 20 years just... looked at everything?
Everything you get.
Personalised Loom review
A detailed video walkthrough of your entire account — your profile, bio, highlights, grid, Reels, captions, and Stories. I talk you through everything I'd change and why, with specific examples. Not a 5-minute screen recording. A proper, thorough review you can pause, rewatch, and screenshot.
Bio & profile recommendations
Your photo, your name line, your bio copy, your highlights, your link in bio - I'll show you exactly what to tweak and give you rewritten suggestions ready to copy and paste.
In-depth content & performance review
I dig into your analytics — what's performing, what's falling flat, and the patterns you're probably too close to see. I'll tell you which posts deserved better, which ones overperformed (and why), and what the data is actually telling you about your audience.
7+ curated Reel & caption ideas
Not generic prompts. These are ideas written specifically for your niche, your audience, and your voice — based on what I've seen working across accounts like yours right now. Ready to film.
Posting schedule & content plan feedback
I'll review your current rhythm — when you're posting, how often, what mix of content types — and tell you exactly what I'd adjust. You'll leave knowing what to post, when, and how often.
I deliver everything over Loom because it's better for both of us.
You don't need to block out an hour, find childcare, or show up live and try to absorb everything in real time while frantically scribbling notes. You get a video you can watch in your pyjamas at 9pm, pause when you need to, and come back to six weeks later when you're ready for the next round of changes.
And because I'm not trying to fit everything into a 60-minute window, I can be more thorough. I review your account before I hit record, so by the time you press play, every minute is actionable.
No call. On purpose.
This is for you if...
You're posting consistently but your growth has stalled and you can't see why
You've got content that should be performing better than it is
You've applied the generic advice and you're ready for something personalised
You want an expert eye on your account without committing to ongoing coaching
You're a small business owner, creator, or personal brand — and Instagram matters to your business
If you can see that something's off but you can't quite put your finger on what — that's exactly what the Deep Dive is for.
Want help putting it all into action?
The Deep Dive tells you what to change. The Implementation Upgrade makes sure you actually do it.
Add 7 or 14 days of direct Slack access to me after your Loom is delivered.
Ask me anything. Run captions past me, check your new bio, get feedback on a Reel before you post it, or just message me when you're stuck. It's like having a content director in your pocket while you implement the changes.
Dead simple.
You book your Deep Dive and fill in a short questionnaire — your goals, your frustrations, what you've tried, and what you want Instagram to do for your business. This takes about 10 minutes and helps me focus on what matters most to you.
Step one:
Book & brief
I go through your account in detail — your profile, your content, your analytics, your posting patterns. I take notes, pull examples, and build your personalised recommendations. This happens behind the scenes before I record anything.
Step 2:
I review everything
Within 5 working days, you'll get a detailed video walkthrough plus your written recommendations and curated content ideas. Watch it, save it, share it with your VA — it's yours to keep.
Step 3:
Your Loom lands
And if you've added Slack support, that starts the day your Loom is delivered. Message me as much as you need during your support window. I'll review content, answer questions, and make sure the changes stick.
"Just fixing my profile bought in new followers immediately and now I have people in my DMs every week asking to work with me, and I actually like my content. Even if I get busy and drop off a bit, I'm still getting 2 - 3 bookings a week."
— HANNAH
"I got results so fast."
I’ve taken courses before and they always left me with more information but still no idea what to actually post. The Edit is completely different.
On Monday I open the weekly kit, write my captions using the framework, and schedule my posts. It takes maybe 30 minutes. The biggest thing though is Katy’s feedback. I sent her a Reel I was nervous about posting and she literally said “tweak this hook, add this line, now post it.”
That Reel brought in three enquiries that week. I finally feel like I have a system instead of just hoping something works.
= Gemma
This was the first time content has felt doable.
I always had ideas for content but the writing part would stop me every time. I’d spend 45 minutes staring at a blank caption box.
Now I just use the frameworks from the Edit. It sounds so simple but it changed everything.
I’m posting 3–4 times a week consistently for the first time in two years and my posts actually sound like me.
HOLLY
"the frameworks alone are worth the cost."
How long is the Loom video?
It depends on your account, but typically 20-40 minutes. I don't pad it — every minute is something actionable.
FAQ
Do I need to give you access to my account?
No. I review what's publicly visible plus any screenshots of analytics you share with me via the questionnaire. I'll tell you exactly what screenshots I need.
How long until I get my Deep Dive?
Within 5 working days of receiving your completed questionnaire and analytics screenshots.
Is this just for Instagram?
The Deep Dive is designed for Instagram right now. If there's demand for other platforms, I'll add them — drop me a message and let me know.
What if I want ongoing support after the Slack window ends?
The Content Edit (£100/month) is the natural next step — you get daily prompts, monthly strategy, and weekly feedback on your content. I can point you there if it's the right fit.
Can I book another Deep Dive later?
Absolutely. Some clients book one every quarter to check their progress and refresh their strategy. If you rebook within 3 months, I'll reference your original review so we can see how far you've come.